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GFF LAUNCHES BROADCAST RIGHTS AGREEMENT WITH FIFA

The Gambia Football Federation on Thursday officially launched a broadcast agreement signed with the world football governing body FIFA a forthright ago.  The agreement is to live stream first division male and female league matches through FIFA+ Project. 

Lamin Kaba Bajo the president of GFF claims that clubs will benefit from the contract which runs from 2022 to 2026.  He said 20% of the revenue will be paid to GFF. It’s not clear how much will be paid to clubs and how the revenue paid to GFF will be distributed to clubs.

GFF disclosed that EyeAfrica TV is the broadcast partner that will produce the matches and send signals to “Eleven Sports”, the Sports Channel that will live stream the games. This is set to start with a few selected games in this current season. The Federation said from next season, no broadcast entity in the Gambia or outside will be allowed to broadcast the games live on radio or TV. 

 

GFF believes the deal will help sell Gambian players to the international market and also boost the socio-economic advancement of the teams.

 

FIFA launched FIFA+ in April to provide access to live football matches from all its members and is available on all web and mobile devices.

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